Opinion

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A reluctant (but rising) star

by John G Smith

Metro Truck Group seems surprisingly reluctant to tell its story. When a meeting is finally scheduled, senior managers spend much of their time explaining that they don't normally do this sort of thing. The Freightliner dealership group based in Ontario's Niagara Region rarely participates in interviews. When its Brantford dealership moved into a new building this winter, it even did so without the fanfare of a grand opening. No ribbons were cut. No speeches made. But there is no escaping the spotlight of a reality show.

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Demographic Demands: The business case for diversity

by John G Smith

Recruiters in Canada's trucking industry appear to be overlooking massive labor pools, and a recent report from Trucking HR Canada is making the business case to connect with several under-represented demographic groups. "We just want the industry to be aware of the demographics; that these are the labor pools we need to tap into," says CEO Angela Splinter, whose trucking-focused organization promotes best practices in human resources.

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Prepare to be Schooled

by John G Smith

A Class 1/A licence falls well short of proving that someone is ready to work as a truck driver. Ask any industry recruiter. Hang around a busy loading dock long enough, and you'll likely have the chance to pick up a few extra dollars from frustrated newbies, all eager to hand the keys to someone who can actually reverse into tight spaces. This is especially true for people who, with a minimal amount of training, managed to learn just enough to earn the licence itself.