Bar’s Products, Nalcool in marketing alliance
HOLLY, Mich. (April 1, 2003) — Bar’s Products and Ondeo Nalco announced a joint venture that marries their brands, Bar’s Leaks and Nalcool.
Bar’s Products will be the exclusive supplier of co-branded “Bar’s Xtreme Nalcool Heavy Duty Coolants” in Canada and the United States. The products are Bar’s Xtreme Supplemental Coolant Additive and Bar’s Xtreme Time Release Coolant Filters.
Bar’s Leaks is a treatment to stop leaks in any vehicle’s cooling system. Nalcool is a line of supplemental coolant additives (SCAs) and filters. Ondeo Nalco is formerly Nalco Chemical.
The new product line includes a liquid SCA in 16- or 64-ounce, 5- or 55-gallon containers; two 150,000-mile filters (one fits most Cummins and Detroit Diesel engines while the other fits most Mack engines); and a 15,000-mile filter. They will be sold through most heavy-duty distributors
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