Michelin continues to battle fakes

GREENVILLE, S.C. — Following notifications to tire dealers and several lawsuits, Michelin is again filing suits in North America and Europe, this time against dealers selling Double Coin brand tires.

In December 2005, Michelin alerted more than 5,000 dealers in various countries of the risks involved in marketing look-alike tires from Asia. These look-alike products copy the tread patterns of Michelin truck tires, and while the two treads may look alike, the look-alikes may not deliver the same grip or longevity of performance as an authentic Michelin tire.

Nonetheless, unauthorized copies of Michelin tread patterns can still be found in the market, notably under the Double Coin brand. That’s why Michelin has taken legal actions against dealers of these products in all countries in which they have been identified by Michelin sales teams.

In the United States, Michelin has initiated a suit against the Chinese Manufacturers Alliance LLC (CMA). Michelin North America is seeking an injunction against further distribution, as well as monetary damages.


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